Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Glycerin is one of the most outstanding and helpful skincare components. It's used in many skincare products because it works and provides notable results. It's one of the best moisturizers. Molecules of Glycerin can absorb water and deliver it into deep layers of the skin making it hydrated.
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Propanediol
Roles: Solvent, Viscosity controlling
Moisturizing
Hair conditioning
Propanediol is a good solvent, emollient and humectant. It helps to moisturize the skin and prevent moisture loss. In haircare products, it conditions hair and improves absorption of the product.
Squalane is a more stable equivalent of Squalene. It is a very important component of our skin. It’s a major part of natural sebum that forms a protection barrier on the skin's surface. If the barrier isn’t strong enough, your skin will become more sensitive. Squalanehelps to keep skin hydrated, protects it from the negative impact of the environment, lowers irritation, stimulates regeneration, and removes dryness. It is accepted by our skin very well and will not cause allergic reactions.
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Helianthus Annuus (Sunflower) Oil
Roles: Skin conditioning, Emollient
Malassezia unsafe
Helianthus Annuus (Sunflower) Oil is an ingredient known from ancient times. It’s the oil people receive from Sunflower Seeds and use for different purposes, including cooking. It contains a lot of Lenoic acid which moisturizes the skin, makes it softer, and reduces inflammation. The oil also works as an occlusive agent that forms a protective film and helps to keep skin hydrated.
As for haircare, it’s the second most popular basic oil used in haircare products. It helps to lower hair fragility and make hair softer.
Cetearyl Alcohol is used mostly for formulation purposes. It’s a very good emulsifier and emulsion stabilizer. It helps the ingredients mix better and it makes the product spread on your skin evenly. It also makes the product thicker. It doesn’t belong to harmful alcohols and it will not dry your skin.
Benzyl Alcohol doesn’t belong to harmful alcohols and it will not dry your skin. It’s a stabilizing agent that prevents ingredients oxidization. Having this component in formulation the product will keep efficiency for a longer time. Benzyl Alcohol has a slight almond odor and is used as a fragrance ingredient very often.
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Curcuma Longa (Turmeric) Callus Lysate
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Lespedeza Capitata (Roundhead Bush Clover) Leaf/stem Extract
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Sodium Hyaluronate
Roles: Skin conditioning, Humectant
Moisturizing
Softening
Anti-aging
Rejuvenation
Good for dry skin
Sodium Hyaluronate is an amazing component! It plays very important role in skin hydration process. It helps to maintain water balance and lower water loss. Scientists have found a direct dependence between the level of Sodium Hyaluronate in cells and skin aging. That's why this component is so much important. It must be in your routine if you want to have a healthy and fresh looking skin.
Some people think that Sodium Hyaluronate and Hyaluronic acid are different names of the same component, but it is not entirely correct. Hyaluronic acid is a different chemical but with similar effects. Actually, Sodium Hyaluronate is used in cosmetics much more often because it’s more stable and has much better resistance to oxidation.
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Maltodextrin
Roles: Skin conditioning, Binding, Emulsion stabilizer, Film former, Hair conditioning
Maltodextrin is an organic sugar derived from corn, rice, or potato. It is a multipurpose ingredient. It is a skin softener, absorbent, and film-forming agent. But mostly it’s used because of its viscosity-controlling effect. It makes the product feel even. It is ruled safe by CIR for use in cosmetics.
Salicylic Acid is an amazing component for oily skin. It’s a famous BHA that chemically exfoliates dead cells, kills bacteria, and prevents acne. It works as a strong pores cleanser. AHAs are not effective for removing sebum from pores, while BHAs are leaders in this space. Salicylic Acid also helps to shrink pores, remove acne scars and make skin tone even. Pay attention: concentration matters! This ingredient is rather aggressive. It can lead to irritation in high concentrations. If your skin has never seen this component before test the product first.
Tocopherol is one of the most popular active ingredients in cosmetics. It’s a brilliant component. It's a form of Vitamin E and it does help the skin and hair a lot. It conditions the skin, strengthens its barrier, protects it against harm, and makes the tone even. It also helps your skin and hair to resist the sun. It’s safe but can irritate sensitive skin sometimes. Pay attention to concentration!
Xanthan Gum is used as a thickener or rheology modifier and emulsion stabilizer. It doesn’t provide any notable skin-related effects and is used mostly for formulation purposes. It makes the product’s texture smooth and even. It’s a naturally-derived thickener. Notable fact: it can also be found in the food you eat every day, so it is 100% safe.
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Fragrance
Roles: Deodorant, Fragrance, Masking
Fragrances
Fragrance is a mix of chemical ingredients (usually 20-30 chemicals but up to 200 sometimes) that help the product to smell better. It can hide many bad things. Synthetic fragrances may contain many different chemicals, but manufacturers don’t want to reveal each of them for some reason and hide them behind the word "Fragrance".
Simmondsia Chinensis (Jojoba) Seed Oil is a great vegetable oil to counter dryness. It reduces inflammation and it’s a very nice ingredient for people with redness, eczema, and rosacea. It’s accepted very well by humans skin because its chemical structure is very similar to sebum. That’s why it will hardly provoke any allergy. It’s a very good helper for people with dry skin.
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Sorbic Acid
Roles: Fragrance, Preservative
Antifungal
Sorbic Acid is a very effective synthetic preservative that is used even in food. It’s considered to be safe for use in cosmetic products. It’s great for increasing the shelf life of a product.
Citric Acid is one of the AHAs and it is a super useful component! It’s a great antioxidant. It acts as a soft peeling that removes dead cells and kills bacteria. It becomes even more effective if used with other cosmetic acids. Combined formulations are more active, but can irritate sensitive skin if used too often. The component can also whiten the skin and remove dark areas.
It can be an irritator due to its naturally lower pH level of 2.2. But manufacturers also use it as a pH adjuster so in most cases you will not have any issues.
Rosmarinus Officinalis (Rosemary) Leaf Extract is an organic herbal extract derived from Rosemary. It contains a lot of useful chemicals like rosmarinic acid, caffeic acid, betulinic acid, carnosic acid, ursolic acid, carnosol, and camphor. These chemicals help the ingredient to lower inflammation, kill bacteria and fungus, and decrease pain. It’s a great antioxidant to counter signs of aging. It helps tighten the skin and improves elasticity. It also helps to get rid of small wrinkles and fine lines.
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Sodium Benzoate
Roles: Fragrance, Masking, Preservative
Antifungal
Antiseptic
Sodium Benzoate doesn’t have any great skincare effects and is used for formulation purposes. It’s a corrosion inhibitor, fragrance ingredient, and preservative. It is not a broad-spectrum preservative and it’s used with other preservatives for good efficiency. It’s safe, but people with eczema or a history of skin allergies should use this component with attention.