Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Propylene Glycol is a useful componet with many positive effects. It’s a very good moisturizer. It helps to deliver ingredients into deeper layers of the skin. It creates a protective layer on the skin preventing water loss. The component is researched very well and doesn’t have notable side effects. It’s used even for making food.
Glycerin is one of the most outstanding and helpful skincare components. It's used in many skincare products because it works and provides notable results. It's one of the best moisturizers. Molecules of Glycerin can absorb water and deliver it into deep layers of the skin making it hydrated.
Dipropylene Glycol is a solvent, emulsifier, viscosity decreasing, and masking agent. It helps to extract useful chemicals from plants and leaves, making natural components in a product more effective. It also helps to hydrate the skin. Considered safe for health and doesn't irritate the skin in common concentration.
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Propanediol
Roles: Solvent, Viscosity controlling
Moisturizing
Hair conditioning
Propanediol is a good solvent, emollient and humectant. It helps to moisturize the skin and prevent moisture loss. In haircare products, it conditions hair and improves absorption of the product.
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3-O-Ethyl Ascorbic Acid
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PEG/PPG/Polybutylene Glycol-8/5/3 Glycerin
Roles: Humectant
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Hydroxypropyl Tetrahydropyrantriol
Roles: Skin conditioning
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Titanium Dioxide
Roles: Colorant
UV Protection
Titanium Dioxide is a very effective sunscreen. It belongs to physical sunscreens, meaning it reflects the UV rays like a mirror. The component is a mineral with white color. That’s why it’s also used in different powders as a pigment or brightener.
The component can be both safe and unsafe. It’s reported to be possibly carcinogenic to humans when inhaled. That’s why we don’t recommend using products where TiO2 is used in the form of powder and can be inhaled.
Sometimes it can be a nanoparticle. We recommend avoiding this form because it’s not researched well enough. A safer option is to use a non-nano form.
Salicylic Acid is an amazing component for oily skin. It’s a famous BHA that chemically exfoliates dead cells, kills bacteria, and prevents acne. It works as a strong pores cleanser. AHAs are not effective for removing sebum from pores, while BHAs are leaders in this space. Salicylic Acid also helps to shrink pores, remove acne scars and make skin tone even. Pay attention: concentration matters! This ingredient is rather aggressive. It can lead to irritation in high concentrations. If your skin has never seen this component before test the product first.
Mica is a natural mineral used in cosmetics because of its beautiful and shiny appearance. It’s used in powders, highlighters, and other makeup products. It’s absolutely neutral to our skin and will not cause any skin-related problems.
Butylene Glycol is a very popular synthetic alcohol. It helps the product to absorb deeper and faster. It is also a solvent for other ingredients. As for the skin benefits, it helps to attract water and helps to make the skin softer.
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Hydrogenated Lecithin
Roles: Skin conditioning, Emulsifying, Surfactant
Softening
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Phenoxyethanol
Roles: Fragrance, Preservative
Antiseptic
Phenoxyethanol is one of the most popular preservatives. It kills bacteria and makes the product live longer. Manufacturers like this ingredient because it can dissolve in any liquid, even in oils.
Another purpose of this component is the fixation of aromas in perfumery. Phenoxyethanol is also used as a strong antiseptic and a good antibacterial agent. It is widely used in dermatological cosmetics alongside natural antiseptics such as chamomile, sage, and calendula.
Xanthan Gum is used as a thickener or rheology modifier and emulsion stabilizer. It doesn’t provide any notable skin-related effects and is used mostly for formulation purposes. It makes the product’s texture smooth and even. It’s a naturally-derived thickener. Notable fact: it can also be found in the food you eat every day, so it is 100% safe.
Caprylyl Glycol is a vey popular skincare ingredient. It makes the product spread better and feel better on your skin. It’s a preservative and it improves the effect of other preservatives. It’s also a humectant which helps to retain water. It’s good for keeping your skin in good shape. But manufacturers use it as a supporting component rather than the main one.
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Citric AcidAntioxidantAHA
Roles: Buffering, Chelating, Fragrance, Masking
Cleansing
Exfoliating
Soothing
Lightening
Lifting
Hair growth stimulating
Citric Acid is one of the AHAs and it is a super useful component! It’s a great antioxidant. It acts as a soft peeling that removes dead cells and kills bacteria. It becomes even more effective if used with other cosmetic acids. Combined formulations are more active, but can irritate sensitive skin if used too often. The component can also whiten the skin and remove dark areas.
It can be an irritator due to its naturally lower pH level of 2.2. But manufacturers also use it as a pH adjuster so in most cases you will not have any issues.
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Sodium Hydroxide
Roles: Buffering
Sodium Hydroxide is used mostly for formulation purposes. It helps to hold the pH level of a product. It also works as a chemical exfoliator that removes dead cells. Usually concentration of this component is low in skin care products and it’s used mostly for adjusting pH.
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Tocopheryl AcetateVitaminsAntioxidant
Roles: Skin conditioning
Softening
Nutrifying
Tocopheryl Acetate is a form of Vitamine E. It’s used as an alternative to Tocopherol because it is more stable in the formulation. It has all the positive effects of Tocopherol plus better stability. It’s a brilliant component. It conditions and nourishes the skin helping it to resist aging. It also helps to protect the skin from the sun. High concentrations of Tocopheryl Acetate can lead to irritation and allergic reactions.
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Sodium Citrate
Roles: Buffering, Chelating, Masking
Sodium Citrate is a water-soluble soft organic surfactant with strong stabilizing and conditioning effects. It helps to produce foam and lowers the negative impact of hard water on your skin and hair. It also helps to regulate the pH level of the product. It’s a natural ingredient and it’s safe for most people. It’s used in food (additive number E331).
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Phospholipids
Roles: Skin conditioning
Good for dry skin
Phospholipids help to hydrate the skin and recover the lipid balance. If the skin lacks this component it can become dry. The component makes cell membranes more difficult to damage and this affects the overall health of the skin.
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Cordyceps Sinensis Extract
Roles: Skin conditioning, Emollient, Humectant
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Synthetic Fluorphlogopite
Roles: Bulking, Viscosity controlling
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Fragrance
Roles: Deodorant, Fragrance, Masking
Fragrances
Fragrance is a mix of chemical ingredients (usually 20-30 chemicals but up to 200 sometimes) that help the product to smell better. It can hide many bad things. Synthetic fragrances may contain many different chemicals, but manufacturers don’t want to reveal each of them for some reason and hide them behind the word "Fragrance".
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Disodium EDTA
Roles: Chelating, Viscosity controlling
Disodium EDTA is an emulsion stabilizer and chelating agent. It deactivates the metal ions preventing them from reacting with other active ingredients. It improves the stability of a cosmetic formula and keeps the product’s consistency, texture, and pH unchanged. It doesn’t have any skincare effects and is used for formulation purposes only.
Sodium Benzoate doesn’t have any great skincare effects and is used for formulation purposes. It’s a corrosion inhibitor, fragrance ingredient, and preservative. It is not a broad-spectrum preservative and it’s used with other preservatives for good efficiency. It’s safe, but people with eczema or a history of skin allergies should use this component with attention.
Linalool gives the product a nice and fresh lavender scent. It can be found in many essential oils. It oxidizes during air exposure and becomes allergenic. It can lead to irritation causing problems for people with sensitive skin. The threat is even higher if the product was opened several months ago. In such products, more Linalool is oxidized.