Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
2
Olea Europaea (Olive) OilAntioxidant
Roles: Skin conditioning, Fragrance
Moisturizing
Softening
Hair follicle nutrition
Malassezia unsafe
Comedogenic rating [ 2 ]
Olea Europaea (Olive) Oil is a great natural ingredient rich with Vitamin E and Vitamin A. It’s an antioxidant that helps to slower aging, recover elasticity and slower wrinkle forming. It makes the skin softer, smooth and lowers inflammation. In antient times people used Olive Oil for healing wounds.
3
Helianthus Annuus (Sunflower) Oil
Roles: Skin conditioning, Emollient
Malassezia unsafe
Helianthus Annuus (Sunflower) Oil is an ingredient known from ancient times. It’s the oil people receive from Sunflower Seeds and use for different purposes, including cooking. It contains a lot of Lenoic acid which moisturizes the skin, makes it softer, and reduces inflammation. The oil also works as an occlusive agent that forms a protective film and helps to keep skin hydrated.
As for haircare, it’s the second most popular basic oil used in haircare products. It helps to lower hair fragility and make hair softer.
4
Butyrospermum Parkii (Shea) Butter
Roles: Skin conditioning, Viscosity controlling
UV Protection
Moisturizing
Anti-aging
Malassezia unsafe
Shea Butter is a great natural moisturizer everybody knows about. And it’s popular for a reason. It contains 5 essential fatty acids (palmitic, stearic, oleic, linoleic, and arachidonic), vitamins (A, D, E, F), and catechins, which are antioxidants. It moisturizes the skin and protects it from UV, cold, and other negative factors. It can be used on its own and will not harm your skin even in very high concentrations.
Glycerin is one of the most outstanding and helpful skincare components. It's used in many skincare products because it works and provides notable results. It's one of the best moisturizers. Molecules of Glycerin can absorb water and deliver it into deep layers of the skin making it hydrated.
6
Glyceryl Stearate SE
Roles: Emulsifying, Surfactant
Moisturizing
Softening
Comedogenic rating [ 3 ]
Bad for oily skin
Glyceryl Stearate SE is a nice moisturizing ingredient. It hydrates the upper layers of the skin and fills small wrinkles. In haircare products, it's used for making hair softer.
7
Propanediol
Roles: Solvent, Viscosity controlling
Moisturizing
Hair conditioning
Propanediol is a good solvent, emollient and humectant. It helps to moisturize the skin and prevent moisture loss. In haircare products, it conditions hair and improves absorption of the product.
Cocos Nucifera (Coconut) Oil protects the skin from dryness. It’s a very effective organic moisturizer. In hair care, it creates a protective film around hair protecting it. It has slight comedogenic activity, meaning the product may clog pores if there is too much Coconut oil in it.
Cetearyl Alcohol is used mostly for formulation purposes. It’s a very good emulsifier and emulsion stabilizer. It helps the ingredients mix better and it makes the product spread on your skin evenly. It also makes the product thicker. It doesn’t belong to harmful alcohols and it will not dry your skin.
Simmondsia Chinensis (Jojoba) Seed Oil is a great vegetable oil to counter dryness. It reduces inflammation and it’s a very nice ingredient for people with redness, eczema, and rosacea. It’s accepted very well by humans skin because its chemical structure is very similar to sebum. That’s why it will hardly provoke any allergy. It’s a very good helper for people with dry skin.
12
Prunus Amygdalus Dulcis (Sweet Almond) Oil
Roles: Skin conditioning, Fragrance
UV Protection
Moisturizing
Softening
Soothing
Hair strengthening
Hair growth stimulating
Malassezia unsafe
Good for dry skin
Bad for oily skin
Sweet Almond Oil is rich in Vitamin D, Vitamin E, and different minerals. It’s a very effective soothing component known from ancient times. It helps to protect the skin from the sun, make it softer and heal small wounds.
13
Persea Gratissima (Avocado) OilAntioxidant
Roles: Skin conditioning
Moisturizing
Softening
Soothing
Anti-aging
Nutrifying
Regeneration
Hair follicle nutrition
Comedogenic rating [ 3 ]
Good for dry skin
Bad for oily skin
Avocado oil is a natural ingredient with an excellent rejuvenating and moisturizing effect. It's so effective because it contains a lot of squalene - a very strong chemical that protects the skin and helps to keep it hydrated. It's also a nice antioxidant that helps to slower aging. Avocado oil also contains different vitamins (A, B, E), lecithin, and beta-carotene.
Caffeine stimulates all the processes inside skin cells. It's very effective for reducing swelling on the face (especially great for under the eyes area). The effectiveness depends on the concentration, the more component you apply the better the effect will be.
It also tones up the skin making it look younger. It's great for dry skin because it stimulates the synthesis of cholesterol, a chemical that helps to form a protective layer on the surface of the epidermis.
18
Evodia Rutaecarpa Fruit Extract
Roles: Skin conditioning
Soothing
19
Glycine Soja (Soybean) OilAntioxidant
Roles: Skin conditioning, Emollient, Fragrance
Moisturizing
Acne fighting
Lifting
Healing
Regeneration
Malassezia unsafe
Comedogenic rating [ 3 ]
Bad for oily skin
20
Sodium Stearoyl Lactylate
Roles: Emulsifying, Surfactant
Softening
21
Glyceryl Stearate SE
Roles: Emulsifying, Surfactant
Moisturizing
Softening
Comedogenic rating [ 3 ]
Bad for oily skin
Glyceryl Stearate SE is a nice moisturizing ingredient. It hydrates the upper layers of the skin and fills small wrinkles. In haircare products, it's used for making hair softer.
Xanthan Gum is used as a thickener or rheology modifier and emulsion stabilizer. It doesn’t provide any notable skin-related effects and is used mostly for formulation purposes. It makes the product’s texture smooth and even. It’s a naturally-derived thickener. Notable fact: it can also be found in the food you eat every day, so it is 100% safe.
23
Citric AcidAntioxidantAHA
Roles: Buffering, Chelating, Fragrance, Masking
Cleansing
Exfoliating
Soothing
Lightening
Lifting
Hair growth stimulating
Citric Acid is one of the AHAs and it is a super useful component! It’s a great antioxidant. It acts as a soft peeling that removes dead cells and kills bacteria. It becomes even more effective if used with other cosmetic acids. Combined formulations are more active, but can irritate sensitive skin if used too often. The component can also whiten the skin and remove dark areas.
It can be an irritator due to its naturally lower pH level of 2.2. But manufacturers also use it as a pH adjuster so in most cases you will not have any issues.
24
Sodium Benzoate
Roles: Fragrance, Masking, Preservative
Antifungal
Antiseptic
Sodium Benzoate doesn’t have any great skincare effects and is used for formulation purposes. It’s a corrosion inhibitor, fragrance ingredient, and preservative. It is not a broad-spectrum preservative and it’s used with other preservatives for good efficiency. It’s safe, but people with eczema or a history of skin allergies should use this component with attention.
25
Potassium Sorbate
Roles: Fragrance, Preservative
Antifungal
Antiseptic
Potassium Sorbate is a preservative that increases the shelf life of the product. It’s a great alternative to parabens. That's why manufacturers like to use this component. It is safe in concentration of up to 10% but it is used in cosmetics in amounts of 1% or even lower.