Paul Mitchell Forever Blonde Shampoo is a product with 37 ingredients: Water, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Cocamidopropyl Betaine, Sodium Lauryl Sulfoacetate, Divinyldimethicone/Dimethicone Copolymer, Glycerin, Sodium Lauroyl Sarcosinate, Polyquaternium-7, Keratin and 27 more.
Contains: Ceramides - Ceramide 2; Antioxidant - Glycine Soja (Soybean) Seed Extract;
Organic score: 24% natural, 59% chemical. Vegan - No; Cruelty free - No; Reef safe - Yes;
Positive effects
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INCI - Full Breakdown
Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Cocamidopropyl Betaine is a pH 4.5-5.5 liquid that is used to improve the overall efficiency of the formulation. It’s usually combined with different surfactants and is used because of its cleansing efficiency. It helps to remove sebum and dirt from the skin and hair. It also works as a foaming agent helping to make a pleasant foam.
Glycerin is one of the most outstanding and helpful skincare components. It's used in many skincare products because it works and provides notable results. It's one of the best moisturizers. Molecules of Glycerin can absorb water and deliver it into deep layers of the skin making it hydrated.
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