Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Niacinamide is a form of Vitamin B3 and it’s a superman in cosmetics. This ingredient is researched very well. It has a lot of positive reviews from scientists and experts. It's very important for healthy skin. The lack of this vitamin can cause dryness, itching, and sun sensitivity. The component removes small wrinkles and fine lines, heals wounds, and prevents the forming of cancer cells. It also makes the skin tone even by removing dark spots. It increases ceramide synthesis which increases the overall health of your skin. It fights acne and lowers pores.
Researches say that 4-5% of Niacinamide is the most effective concentration for skincare use.
Simmondsia Chinensis (Jojoba) Seed Oil is a great vegetable oil to counter dryness. It reduces inflammation and it’s a very nice ingredient for people with redness, eczema, and rosacea. It’s accepted very well by humans skin because its chemical structure is very similar to sebum. That’s why it will hardly provoke any allergy. It’s a very good helper for people with dry skin.
Shea Butter is a great natural moisturizer everybody knows about. And it’s popular for a reason. It contains 5 essential fatty acids (palmitic, stearic, oleic, linoleic, and arachidonic), vitamins (A, D, E, F), and catechins, which are antioxidants. It moisturizes the skin and protects it from UV, cold, and other negative factors. It can be used on its own and will not harm your skin even in very high concentrations.
Cetearyl Alcohol is used mostly for formulation purposes. It’s a very good emulsifier and emulsion stabilizer. It helps the ingredients mix better and it makes the product spread on your skin evenly. It also makes the product thicker. It doesn’t belong to harmful alcohols and it will not dry your skin.
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Sodium Hyaluronate
Roles: Skin conditioning, Humectant
Moisturizing
Softening
Anti-aging
Rejuvenation
Good for dry skin
Sodium Hyaluronate is an amazing component! It plays very important role in skin hydration process. It helps to maintain water balance and lower water loss. Scientists have found a direct dependence between the level of Sodium Hyaluronate in cells and skin aging. That's why this component is so much important. It must be in your routine if you want to have a healthy and fresh looking skin.
Some people think that Sodium Hyaluronate and Hyaluronic acid are different names of the same component, but it is not entirely correct. Hyaluronic acid is a different chemical but with similar effects. Actually, Sodium Hyaluronate is used in cosmetics much more often because it’s more stable and has much better resistance to oxidation.
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Phospholipids
Roles: Skin conditioning
Good for dry skin
Phospholipids help to hydrate the skin and recover the lipid balance. If the skin lacks this component it can become dry. The component makes cell membranes more difficult to damage and this affects the overall health of the skin.
Xanthan Gum is used as a thickener or rheology modifier and emulsion stabilizer. It doesn’t provide any notable skin-related effects and is used mostly for formulation purposes. It makes the product’s texture smooth and even. It’s a naturally-derived thickener. Notable fact: it can also be found in the food you eat every day, so it is 100% safe.
Lecithin is a great emulsifier. It also has slight antioxidant activity, but it’s not enough if you are looking for a strong and effective anti-oxidant. Our skin cells contain Lecithin and that’s why this component will hardly cause any problems or negative reactions. It soaks in pretty fast and it’s accepted by skin cells very well.
Sodium Citrate is a water-soluble soft organic surfactant with strong stabilizing and conditioning effects. It helps to produce foam and lowers the negative impact of hard water on your skin and hair. It also helps to regulate the pH level of the product. It’s a natural ingredient and it’s safe for most people. It’s used in food (additive number E331).
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Potassium Sorbate
Roles: Fragrance, Preservative
Antifungal
Antiseptic
Potassium Sorbate is a preservative that increases the shelf life of the product. It’s a great alternative to parabens. That's why manufacturers like to use this component. It is safe in concentration of up to 10% but it is used in cosmetics in amounts of 1% or even lower.
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Piroctone Olamine
Roles: Biocide, Preservative
Anti dandruff
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Fragrance
Roles: Deodorant, Fragrance, Masking
Fragrances
Fragrance is a mix of chemical ingredients (usually 20-30 chemicals but up to 200 sometimes) that help the product to smell better. It can hide many bad things. Synthetic fragrances may contain many different chemicals, but manufacturers don’t want to reveal each of them for some reason and hide them behind the word "Fragrance".
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Oatmeal (Phthalate-Free)
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Citric AcidAntioxidantAHA
Roles: Buffering, Chelating, Fragrance, Masking
Cleansing
Exfoliating
Soothing
Lightening
Lifting
Hair growth stimulating
Citric Acid is one of the AHAs and it is a super useful component! It’s a great antioxidant. It acts as a soft peeling that removes dead cells and kills bacteria. It becomes even more effective if used with other cosmetic acids. Combined formulations are more active, but can irritate sensitive skin if used too often. The component can also whiten the skin and remove dark areas.
It can be an irritator due to its naturally lower pH level of 2.2. But manufacturers also use it as a pH adjuster so in most cases you will not have any issues.
VitaminsAntioxidant
