Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Butylene Glycol is a very popular synthetic alcohol. It helps the product to absorb deeper and faster. It is also a solvent for other ingredients. As for the skin benefits, it helps to attract water and helps to make the skin softer.
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Propanediol
Roles: Solvent, Viscosity controlling
Moisturizing
Hair conditioning
Propanediol is a good solvent, emollient and humectant. It helps to moisturize the skin and prevent moisture loss. In haircare products, it conditions hair and improves absorption of the product.
Glycerin is one of the most outstanding and helpful skincare components. It's used in many skincare products because it works and provides notable results. It's one of the best moisturizers. Molecules of Glycerin can absorb water and deliver it into deep layers of the skin making it hydrated.
Phenoxyethanol is one of the most popular preservatives. It kills bacteria and makes the product live longer. Manufacturers like this ingredient because it can dissolve in any liquid, even in oils.
Another purpose of this component is the fixation of aromas in perfumery. Phenoxyethanol is also used as a strong antiseptic and a good antibacterial agent. It is widely used in dermatological cosmetics alongside natural antiseptics such as chamomile, sage, and calendula.
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PEG-40 Hydrogenated Castor Oil
Roles: Emulsifying, Fragrance, Surfactant
Cleansing
Soothing
Malassezia unsafe
PEG
PEG-40 Hydrogenated Castor Oil helps ingredients to mix better. It has nice cleansing activity helping to remove sebum and dirt from the surface of your skin. It's also responsible for making soft foam in soaps, shower gels, etc. Despite it having "PEG" in the title, it's considered to be safe.
Xanthan Gum is used as a thickener or rheology modifier and emulsion stabilizer. It doesn’t provide any notable skin-related effects and is used mostly for formulation purposes. It makes the product’s texture smooth and even. It’s a naturally-derived thickener. Notable fact: it can also be found in the food you eat every day, so it is 100% safe.
Betaine is used a lot in “organic” skincare products. It is a good moisturizer that not only hydrates the skin but also strengthens the cell membrane. This helps to lower the water loss over time. It also softens the skin and reduces irritation and redness. It’s often used at a 3-5% concentration depending on the product.
Ethylhexylglycerin makes the skin softer, smoother and more hydrated. It acts deeply but without any heavy or sticky feeling. In haircare products, it works as a conditioner and scalp cleanser. It is safe but only in concentration below 8% in rinse-off products and below 2% in leave-on products. Can be an irritator in higher concentrations. In general, this component is great if you see it somewhere at the bottom of the list.
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Disodium EDTA
Roles: Chelating, Viscosity controlling
Disodium EDTA is an emulsion stabilizer and chelating agent. It deactivates the metal ions preventing them from reacting with other active ingredients. It improves the stability of a cosmetic formula and keeps the product’s consistency, texture, and pH unchanged. It doesn’t have any skincare effects and is used for formulation purposes only.
Caprylyl Glycol is a vey popular skincare ingredient. It makes the product spread better and feel better on your skin. It’s a preservative and it improves the effect of other preservatives. It’s also a humectant which helps to retain water. It’s good for keeping your skin in good shape. But manufacturers use it as a supporting component rather than the main one.
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Pentylene Glycol
Roles: Skin conditioning, Solvent
Moisturizing
Hair conditioning
Pentylene Glycol is a great replacement for Propylene Glycol. It has very similar characteristics but it’s derived from plants (usually from corn). Natural cosmetics lovers will find this component very useful. It enhances the moisturizing effect of cosmetic products, improves the efficiency of preservatives and it’s an effective emulsifier. It’s approved by ECOCERT and COSMOS so it’s considered to be 100% safe and can be used in vegan products.
Sodium Hydroxide is used mostly for formulation purposes. It helps to hold the pH level of a product. It also works as a chemical exfoliator that removes dead cells. Usually concentration of this component is low in skin care products and it’s used mostly for adjusting pH.
Sodium Hyaluronate is an amazing component! It plays very important role in skin hydration process. It helps to maintain water balance and lower water loss. Scientists have found a direct dependence between the level of Sodium Hyaluronate in cells and skin aging. That's why this component is so much important. It must be in your routine if you want to have a healthy and fresh looking skin.
Some people think that Sodium Hyaluronate and Hyaluronic acid are different names of the same component, but it is not entirely correct. Hyaluronic acid is a different chemical but with similar effects. Actually, Sodium Hyaluronate is used in cosmetics much more often because it’s more stable and has much better resistance to oxidation.
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Pseudoalteromonas Exopolysaccharides
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Sodium CarrageenanAntioxidant
Roles: Antistatic, Binding, Emulsion stabilizer, Film former, Viscosity controlling
Softening
Regeneration
Hair conditioning
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Potassium Sorbate
Roles: Fragrance, Preservative
Antifungal
Antiseptic
Potassium Sorbate is a preservative that increases the shelf life of the product. It’s a great alternative to parabens. That's why manufacturers like to use this component. It is safe in concentration of up to 10% but it is used in cosmetics in amounts of 1% or even lower.
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Sodium Salicylate
Roles: Preservative
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Citric AcidAntioxidantAHA
Roles: Buffering, Chelating, Fragrance, Masking
Cleansing
Exfoliating
Soothing
Lightening
Lifting
Hair growth stimulating
Citric Acid is one of the AHAs and it is a super useful component! It’s a great antioxidant. It acts as a soft peeling that removes dead cells and kills bacteria. It becomes even more effective if used with other cosmetic acids. Combined formulations are more active, but can irritate sensitive skin if used too often. The component can also whiten the skin and remove dark areas.
It can be an irritator due to its naturally lower pH level of 2.2. But manufacturers also use it as a pH adjuster so in most cases you will not have any issues.
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Glucose
Roles: Skin conditioning, Flavoring, Humectant
Moisturizing
Elasticity improvement
Nutrifying
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Potassium Phosphate
Roles: Buffering
Potassium Phosphate is an inorganic salt commonly used in cosmetics and skincare formulations. While it’s not a “hero ingredient” like niacinamide or ceramides, it plays important supporting roles that help a product stay stable, comfortable on the skin, and effective.
Potassium Phosphate (often listed as Dipotassium Phosphate or Monopotassium Phosphate depending on its form) is a buffering and chelating agent. In skincare chemistry, it helps regulate and maintain a product's pH balance — a crucial factor for both stability and skin compatibility. It helps to achieve PH balance by preventing the formula from becoming too acidic or too alkaline over time.
Main Functions:
pH Buffering Agent - Its primary purpose is to stabilize pH. Many active ingredients — such as niacinamide, ceramides, or hyaluronic acid — perform best within a particular pH range. Potassium Phosphate ensures they stay effective throughout the product’s shelf life.
Stabilizer for Emulsions - In creams and lotions, it helps maintain the stability of emulsions (the blend of water and oils), preventing unwanted separation.
Enhances Product Comfort - A stable pH often means better skin tolerance. By keeping the formula balanced, Potassium Phosphate indirectly helps reduce the risk of stinging, redness, and irritation, especially in sensitive skin.
Supports Ingredient Performance - Some actives can lose potency if the formula drifts out of range. Potassium Phosphate keeps the environment optimal, protecting their performance.
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Sorbic Acid
Roles: Fragrance, Preservative
Antifungal
Sorbic Acid is a very effective synthetic preservative that is used even in food. It’s considered to be safe for use in cosmetic products. It’s great for increasing the shelf life of a product.
Benzyl Salicylate is a fragrance component with a pleasant flower odor. It can be an allergy trigger and should be used carefully. Pay attention to this ingredient in a formulation if you have sensitive skin or if you have an allergy.
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Citronellol
Roles: Fragrance, Masking
Allergens
Citronellol makes the product smell better. It’s one of the most frequently used fragrance ingredients in the world. It smells like a fresh cut of apple peel mixed with a citrus scent. It’s also used to enhance flower scent. It has slight anti-bacterial activity.
Beware! This component is in the list of potential allergens and can cause allergic contact dermatitis.
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Limonene
Roles: Fragrance
Antiseptic
Allergens
Limonene provides a nice and fresh citrus scent. It can be found in many plants. It's used in cosmetics because of its low price and pleasant smell.
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Linalool
Roles: Deodorant, Fragrance, Masking
Allergens
Linalool gives the product a nice and fresh lavender scent. It can be found in many essential oils. It oxidizes during air exposure and becomes allergenic. It can lead to irritation causing problems for people with sensitive skin. The threat is even higher if the product was opened several months ago. In such products, more Linalool is oxidized.
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Fragrance
Roles: Deodorant, Fragrance, Masking
Fragrances
Fragrance is a mix of chemical ingredients (usually 20-30 chemicals but up to 200 sometimes) that help the product to smell better. It can hide many bad things. Synthetic fragrances may contain many different chemicals, but manufacturers don’t want to reveal each of them for some reason and hide them behind the word "Fragrance".
