Shea Butter is a great natural moisturizer everybody knows about. And it’s popular for a reason. It contains 5 essential fatty acids (palmitic, stearic, oleic, linoleic, and arachidonic), vitamins (A, D, E, F), and catechins, which are antioxidants. It moisturizes the skin and protects it from UV, cold, and other negative factors. It can be used on its own and will not harm your skin even in very high concentrations.
Avocado oil is a natural ingredient with an excellent rejuvenating and moisturizing effect. It's so effective because it contains a lot of squalene - a very strong chemical that protects the skin and helps to keep it hydrated. It's also a nice antioxidant that helps to slower aging. Avocado oil also contains different vitamins (A, B, E), lecithin, and beta-carotene.
Simmondsia Chinensis (Jojoba) Seed Oil is a great vegetable oil to counter dryness. It reduces inflammation and it’s a very nice ingredient for people with redness, eczema, and rosacea. It’s accepted very well by humans skin because its chemical structure is very similar to sebum. That’s why it will hardly provoke any allergy. It’s a very good helper for people with dry skin.
11
Fragaria Ananassa Fruit Juice
Roles: Skin conditioning
12
TocopherolAntioxidant
Roles: Skin conditioning, Fragrance
UV Protection
Anti-aging
Regeneration
Comedogenic rating [ 3 ]
Good for dry skin
Tocopherol is one of the most popular active ingredients in cosmetics. It’s a brilliant component. It's a form of Vitamin E and it does help the skin and hair a lot. It conditions the skin, strengthens its barrier, protects it against harm, and makes the tone even. It also helps your skin and hair to resist the sun. It’s safe but can irritate sensitive skin sometimes. Pay attention to concentration!
13
Ascorbyl Palmitate (Vitamin C Palmitate)VitaminsAntioxidant
Roles: Fragrance, Masking
Lightening
Nutrifying
Malassezia unsafe
Comedogenic rating [ 2 ]
Ascorbyl Palmitate is a derivative of ascorbic and palmitic acids. It's a fat-soluble form of Vitamin C. It penetrates into the skin through cell membranes. Acts as an antioxidant. Due to its antioxidant properties, it is considered a rejuvenating vitamin. Controls the production of collagen in cells. Non-irritant at neutral pH.
14
Water
Roles: Solvent
Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Propylene Glycol is a useful componet with many positive effects. It’s a very good moisturizer. It helps to deliver ingredients into deeper layers of the skin. It creates a protective layer on the skin preventing water loss. The component is researched very well and doesn’t have notable side effects. It’s used even for making food.
16
Mica
Roles: Colorant
Mica is a natural mineral used in cosmetics because of its beautiful and shiny appearance. It’s used in powders, highlighters, and other makeup products. It’s absolutely neutral to our skin and will not cause any skin-related problems.
17
BHTAntioxidant
Roles: Fragrance, Masking
BHT is a stabilizer and antioxidant. It helps to keep the product fresh for a long time, preventing the oxidization of components. It is stable even in high temperatures, that’s why it’s an essential component in some products. It also protects the skin from free radicals. As for safety, the component isn't researched very well. It’s considered to be safe in low concentrations. But there is still not enough scientific data collected.
18
Fragrance
Roles: Deodorant, Fragrance, Masking
Fragrances
Fragrance is a mix of chemical ingredients (usually 20-30 chemicals but up to 200 sometimes) that help the product to smell better. It can hide many bad things. Synthetic fragrances may contain many different chemicals, but manufacturers don’t want to reveal each of them for some reason and hide them behind the word "Fragrance".
19
FD&C Yellow No. 6 (Ci 15985)
Roles: Colorant
20
Titanium Dioxide
Roles: Colorant
UV Protection
Titanium Dioxide is a very effective sunscreen. It belongs to physical sunscreens, meaning it reflects the UV rays like a mirror. The component is a mineral with white color. That’s why it’s also used in different powders as a pigment or brightener.
The component can be both safe and unsafe. It’s reported to be possibly carcinogenic to humans when inhaled. That’s why we don’t recommend using products where TiO2 is used in the form of powder and can be inhaled.
Sometimes it can be a nanoparticle. We recommend avoiding this form because it’s not researched well enough. A safer option is to use a non-nano form.