Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Cetyl Alcohol is a fatty alcohol. It’s responsible for making your skin soft and improving product thickness. It makes the product easier to apply and feel richer. Though it contains the word “Alcohol” in its title, the component doesn’t belong to harmful alcohols. That’s why a product with this component can still be marked as Alcohol-free. Usually, manufacturers receive this component from coconut or palm oil.
Avocado oil is a natural ingredient with an excellent rejuvenating and moisturizing effect. It's so effective because it contains a lot of squalene - a very strong chemical that protects the skin and helps to keep it hydrated. It's also a nice antioxidant that helps to slower aging. Avocado oil also contains different vitamins (A, B, E), lecithin, and beta-carotene.
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Polyquaternium-11
Roles: Antistatic, Film former, Hair fixative
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Chamomilla Recutita (Matricaria) Flower Extract
Roles: Skin conditioning, Fragrance
UV Protection
Acne fighting
Soothing
Lightening
Healing
Deodorant
Hair structure improvement
Good for dry skin
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Achillea Millefolium (Common Yarrow) Extract
Roles: Skin conditioning, Fragrance
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Rosa Canina (Dog Rose) Fruit Extract
Roles: Skin conditioning
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Melissa Officinalis (Lemon Balm) Leaf Extract
Roles: Skin conditioning, Fragrance
Soothing
Tones up skin
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Cymbopogon Schoenanthus (Lemongrass) Extract
Roles: Skin conditioning
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Quercus Alba (White Oak) Bark Extract
Roles: Skin conditioning, Astringent
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Geranium Maculatum (Spotted Cranesbill) Extract
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Symphytum Officinale (Comfrey) Extract
Roles: Skin conditioning
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Salvia Officinalis (Sage) Leaf Extract
Roles: Skin conditioning
Soothing
Anti-aging
Antiseptic
Tones up skin
Regeneration
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Aloe Barbadensis (Aloe Vera) Leaf Juice
Roles: Skin conditioning
UV Protection
Moisturizing
Soothing
Healing
Aloe Barbadensis (Aloe Vera) Leaf Juice is a natural juice received from Aloe leaves. It has been used in cosmetics for hundreds of ages. Scientists have discovered that it contains more than 200 nutrients: minerals, amino acids, vitamins, and so on. It’s a good component for calming irritated skin. It also helps to heal wounds, helps the skin regenerate faster, improves collagen syncretization, tones up, and moisturizes the skin. It also provides a slight UV-filtering effect.
Glycerin is one of the most outstanding and helpful skincare components. It's used in many skincare products because it works and provides notable results. It's one of the best moisturizers. Molecules of Glycerin can absorb water and deliver it into deep layers of the skin making it hydrated.
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Fragrance
Roles: Deodorant, Fragrance, Masking
Fragrances
Fragrance is a mix of chemical ingredients (usually 20-30 chemicals but up to 200 sometimes) that help the product to smell better. It can hide many bad things. Synthetic fragrances may contain many different chemicals, but manufacturers don’t want to reveal each of them for some reason and hide them behind the word "Fragrance".
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Phenoxyethanol
Roles: Fragrance, Preservative
Antiseptic
Phenoxyethanol is one of the most popular preservatives. It kills bacteria and makes the product live longer. Manufacturers like this ingredient because it can dissolve in any liquid, even in oils.
Another purpose of this component is the fixation of aromas in perfumery. Phenoxyethanol is also used as a strong antiseptic and a good antibacterial agent. It is widely used in dermatological cosmetics alongside natural antiseptics such as chamomile, sage, and calendula.
Caprylyl Glycol is a vey popular skincare ingredient. It makes the product spread better and feel better on your skin. It’s a preservative and it improves the effect of other preservatives. It’s also a humectant which helps to retain water. It’s good for keeping your skin in good shape. But manufacturers use it as a supporting component rather than the main one.
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Ethylhexylglycerin
Roles: Skin conditioning, Deodorant
Moisturizing
Softening
Antiseptic
Deodorant
Ethylhexylglycerin makes the skin softer, smoother and more hydrated. It acts deeply but without any heavy or sticky feeling. In haircare products, it works as a conditioner and scalp cleanser. It is safe but only in concentration below 8% in rinse-off products and below 2% in leave-on products. Can be an irritator in higher concentrations. In general, this component is great if you see it somewhere at the bottom of the list.
Hexylene Glycol is mostly used for formulation purposes. It’s a good surfactant, emulsifier, and viscosity-reducing agent. It maintains the density of the formulation of the product preventing it from separating. It also makes the product feel better.
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Citric AcidAntioxidantAHA
Roles: Buffering, Chelating, Fragrance, Masking
Cleansing
Exfoliating
Soothing
Lightening
Lifting
Hair growth stimulating
Citric Acid is one of the AHAs and it is a super useful component! It’s a great antioxidant. It acts as a soft peeling that removes dead cells and kills bacteria. It becomes even more effective if used with other cosmetic acids. Combined formulations are more active, but can irritate sensitive skin if used too often. The component can also whiten the skin and remove dark areas.
It can be an irritator due to its naturally lower pH level of 2.2. But manufacturers also use it as a pH adjuster so in most cases you will not have any issues.