
Etude House My Lash Serum is a product with 15 ingredients: Water, Glyceryl Polymethacrylate, Butylene Glycol, Glycerin, 1,2-Hexanediol, Lithium Magnesium Sodium Silicate, Ammonium Acryloyldimethyltaurate/vp Copolymer, Caprylyl Glycol, Disodium EDTA, Ethylhexylglycerin and 5 more.
Contains: Antioxidant - Tocopherol;
Organic score: 40% natural, 53% chemical. Vegan - No; Cruelty free - No; Reef safe - Yes;
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INCI - Full Breakdown
Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.

Butylene Glycol is a very popular synthetic alcohol. It helps the product to absorb deeper and faster. It is also a solvent for other ingredients. As for the skin benefits, it helps to attract water and helps to make the skin softer.

Glycerin is one of the most outstanding and helpful skincare components. It's used in many skincare products because it works and provides notable results. It's one of the best moisturizers. Molecules of Glycerin can absorb water and deliver it into deep layers of the skin making it hydrated.

1,2-Hexanediol can do a lot of good things for the formulation of the product. It’s an emollient, preservative, and humectant. It keeps skin hydrated and soft. It’s a good component for dry and dehydrated skin.
Caprylyl Glycol is a vey popular skincare ingredient. It makes the product spread better and feel better on your skin. It’s a preservative and it improves the effect of other preservatives. It’s also a humectant which helps to retain water. It’s good for keeping your skin in good shape. But manufacturers use it as a supporting component rather than the main one.
Disodium EDTA is an emulsion stabilizer and chelating agent. It deactivates the metal ions preventing them from reacting with other active ingredients. It improves the stability of a cosmetic formula and keeps the product’s consistency, texture, and pH unchanged. It doesn’t have any skincare effects and is used for formulation purposes only.
Ethylhexylglycerin makes the skin softer, smoother and more hydrated. It acts deeply but without any heavy or sticky feeling. In haircare products, it works as a conditioner and scalp cleanser. It is safe but only in concentration below 8% in rinse-off products and below 2% in leave-on products. Can be an irritator in higher concentrations. In general, this component is great if you see it somewhere at the bottom of the list.
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