African BotanicsNutritive Molecule SerumIngredients

Glycerin is one of the most outstanding and helpful skincare components. It's used in many skincare products because it works and provides notable results. It's one of the best moisturizers. Molecules of Glycerin can absorb water and deliver it into deep layers of the skin making it hydrated.

Sodium Hyaluronate is an amazing component! It plays very important role in skin hydration process. It helps to maintain water balance and lower water loss. Scientists have found a direct dependence between the level of Sodium Hyaluronate in cells and skin aging. That's why this component is so much important. It must be in your routine if you want to have a healthy and fresh looking skin.

Some people think that Sodium Hyaluronate and Hyaluronic acid are different names of the same component, but it is not entirely correct. Hyaluronic acid is a different chemical but with similar effects. Actually, Sodium Hyaluronate is used in cosmetics much more often because it’s more stable and has much better resistance to oxidation.

Potassium Sorbate is a preservative that increases the shelf life of the product. It’s a great alternative to parabens. That's why manufacturers like to use this component. It is safe in concentration of up to 10% but it is used in cosmetics in amounts of 1% or even lower.

Carbomer is used for formulation purposes. It helps to control the viscosity and flow of a product. It’s considered safe but only if it’s well purified. Poorly purified carbomers may contain benzol which may lead to irritation.

Panthenol is a proud member of a league of the best-performing components. It's a stable form of Vitamin B5 and is also known as Pro-Vitamin B5. It’s a very good and effective component for hydration, healing, and soothing irritated skin. It works so soft and gentle that it’s even recommended for people with skin problems like eczema.

In haircare products it’s used for protecting the fiber. It’s researched very well and doesn’t have any negative side effects.

Allantoin usually doesn’t catch too much attention, but it is an essential ingredient for sensitive, dry, and problem skin. It is a good moisturizer that makes skin hydrated. But manufacturers love it because of its strong soothing effect. It also exfoliates dead cells, stimulates recovery of your skin, and helps to protect the skin from the sun, frost, and similar negative impacts.

The component is researched very well and its soothing activity is confirmed by scientists. Used in concentration between 0.5-2%.

Xanthan Gum is used as a thickener or rheology modifier and emulsion stabilizer. It doesn’t provide any notable skin-related effects and is used mostly for formulation purposes. It makes the product’s texture smooth and even. It’s a naturally-derived thickener. Notable fact: it can also be found in the food you eat every day, so it is 100% safe.

Lecithin is a great emulsifier. It also has slight antioxidant activity, but it’s not enough if you are looking for a strong and effective anti-oxidant. Our skin cells contain Lecithin and that’s why this component will hardly cause any problems or negative reactions. It soaks in pretty fast and it’s accepted by skin cells very well.

Simmondsia Chinensis (Jojoba) Seed Oil is a great vegetable oil to counter dryness. It reduces inflammation and it’s a very nice ingredient for people with redness, eczema, and rosacea. It’s accepted very well by humans skin because its chemical structure is very similar to sebum. That’s why it will hardly provoke any allergy. It’s a very good helper for people with dry skin.

Butylene Glycol is a very popular synthetic alcohol. It helps the product to absorb deeper and faster. It is also a solvent for other ingredients. As for the skin benefits, it helps to attract water and helps to make the skin softer.

Sorbitol is usually used for making different gels. It helps the product to keep water and it helps to deliver active components deeper into the skin. It is a moisturizing and soothing component. It is usually accepted well by all skin types.

Calendula Officinalis Flower Extract is used in medicine for hundreds of years. A small study shows that it can make skin firmer and more hydrated. There was also a slight improvement in elasticity of the skin. The component also heals wounds.

Helianthus Annuus (Sunflower) Oil is an ingredient known from ancient times. It’s the oil people receive from Sunflower Seeds and use for different purposes, including cooking. It contains a lot of Lenoic acid which moisturizes the skin, makes it softer, and reduces inflammation. The oil also works as an occlusive agent that forms a protective film and helps to keep skin hydrated.

As for haircare, it’s the second most popular basic oil used in haircare products. It helps to lower hair fragility and make hair softer.

Rosmarinus Officinalis (Rosemary) Leaf Extract is an organic herbal extract derived from Rosemary. It contains a lot of useful chemicals like rosmarinic acid, caffeic acid, betulinic acid, carnosic acid, ursolic acid, carnosol, and camphor. These chemicals help the ingredient to lower inflammation, kill bacteria and fungus, and decrease pain. It’s a great antioxidant to counter signs of aging. It helps tighten the skin and improves elasticity. It also helps to get rid of small wrinkles and fine lines.

Ethylhexylglycerin makes the skin softer, smoother and more hydrated. It acts deeply but without any heavy or sticky feeling. In haircare products, it works as a conditioner and scalp cleanser. It is safe but only in concentration below 8% in rinse-off products and below 2% in leave-on products. Can be an irritator in higher concentrations. In general, this component is great if you see it somewhere at the bottom of the list.

Phenoxyethanol is one of the most popular preservatives. It kills bacteria and makes the product live longer. Manufacturers like this ingredient because it can dissolve in any liquid, even in oils.

Another purpose of this component is the fixation of aromas in perfumery. Phenoxyethanol is also used as a strong antiseptic and a good antibacterial agent. It is widely used in dermatological cosmetics alongside natural antiseptics such as chamomile, sage, and calendula.