Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Cocamidopropyl Betaine is a pH 4.5-5.5 liquid that is used to improve the overall efficiency of the formulation. It’s usually combined with different surfactants and is used because of its cleansing efficiency. It helps to remove sebum and dirt from the skin and hair. It also works as a foaming agent helping to make a pleasant foam.
Decyl glucoside is a surfactant. It provides degreasing and wetting effects. It removes dirt and sebum gently. It doesn’t irritate the skin but at the same time, it’s an effective cleanser. It’s considered to be the safest among all the other surfactants.
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Sodium Lauroyl Glutamate
Roles: Antistatic, Hair conditioning, Surfactant
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Polyquaternium-7
Roles: Antistatic, Film former, Hair fixative
Softening
Antistatic
Hair conditioning
Hair volumizing
Hair gloss
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Citric AcidAntioxidantAHA
Roles: Buffering, Chelating, Fragrance, Masking
Cleansing
Exfoliating
Soothing
Lightening
Lifting
Hair growth stimulating
Citric Acid is one of the AHAs and it is a super useful component! It’s a great antioxidant. It acts as a soft peeling that removes dead cells and kills bacteria. It becomes even more effective if used with other cosmetic acids. Combined formulations are more active, but can irritate sensitive skin if used too often. The component can also whiten the skin and remove dark areas.
It can be an irritator due to its naturally lower pH level of 2.2. But manufacturers also use it as a pH adjuster so in most cases you will not have any issues.
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Fragrance
Roles: Deodorant, Fragrance, Masking
Fragrances
Fragrance is a mix of chemical ingredients (usually 20-30 chemicals but up to 200 sometimes) that help the product to smell better. It can hide many bad things. Synthetic fragrances may contain many different chemicals, but manufacturers don’t want to reveal each of them for some reason and hide them behind the word "Fragrance".
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Polysorbate-20
Roles: Emulsifying, Fragrance, Surfactant
Nutrifying
Malassezia unsafe
Polysorbate 20 doesn’t have any notable skin benefits but is used in cosmetics quite often. Manufacturers use it for formulation purposes. It improves the scent, texture, and feel of the product.
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Polyquaternium-10
Roles: Antistatic, Film former, Hair fixative
Softening
Antistatic
Hair conditioning
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Rosa Moschata Seed (Rosehip) Oil
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Rosa Canina (Dog Rose) Fruit Extract
Roles: Skin conditioning
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Fucus Vesiculosus ExtractAntioxidant
Roles: Skin conditioning, Fragrance
Moisturizing
Soothing
Anti-aging
Elasticity improvement
Anticellulite
Protection
Hair structure improvement
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Macrocystis Pyrifera (Kelp) Extract
Roles: Viscosity controlling
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Crithmum Maritimum (Sea Fennel) Extract
Roles: Skin conditioning
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Aloe Barbadensis (Aloe Vera) Leaf Juice
Roles: Skin conditioning
UV Protection
Moisturizing
Soothing
Healing
Aloe Barbadensis (Aloe Vera) Leaf Juice is a natural juice received from Aloe leaves. It has been used in cosmetics for hundreds of ages. Scientists have discovered that it contains more than 200 nutrients: minerals, amino acids, vitamins, and so on. It’s a good component for calming irritated skin. It also helps to heal wounds, helps the skin regenerate faster, improves collagen syncretization, tones up, and moisturizes the skin. It also provides a slight UV-filtering effect.
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Phenoxyethanol
Roles: Fragrance, Preservative
Antiseptic
Phenoxyethanol is one of the most popular preservatives. It kills bacteria and makes the product live longer. Manufacturers like this ingredient because it can dissolve in any liquid, even in oils.
Another purpose of this component is the fixation of aromas in perfumery. Phenoxyethanol is also used as a strong antiseptic and a good antibacterial agent. It is widely used in dermatological cosmetics alongside natural antiseptics such as chamomile, sage, and calendula.
Benzyl Alcohol doesn’t belong to harmful alcohols and it will not dry your skin. It’s a stabilizing agent that prevents ingredients oxidization. Having this component in formulation the product will keep efficiency for a longer time. Benzyl Alcohol has a slight almond odor and is used as a fragrance ingredient very often.
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Dehydroacetic Acid
Roles: Preservative
Antiseptic
Dehydroacetic Acid is a nice preservative. It has potent antifungal and antibacterial properties. It’s not toxic and it doesn’t irritate the skin. Used to increase the shelf life of a product.
