Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Sodium Hyaluronate is an amazing component! It plays very important role in skin hydration process. It helps to maintain water balance and lower water loss. Scientists have found a direct dependence between the level of Sodium Hyaluronate in cells and skin aging. That's why this component is so much important. It must be in your routine if you want to have a healthy and fresh looking skin.
Some people think that Sodium Hyaluronate and Hyaluronic acid are different names of the same component, but it is not entirely correct. Hyaluronic acid is a different chemical but with similar effects. Actually, Sodium Hyaluronate is used in cosmetics much more often because it’s more stable and has much better resistance to oxidation.
Glycerin is one of the most outstanding and helpful skincare components. It's used in many skincare products because it works and provides notable results. It's one of the best moisturizers. Molecules of Glycerin can absorb water and deliver it into deep layers of the skin making it hydrated.
Sodium PCA is a nice moisturizer and skin softener. It contains amino acids and Sodium Hyaluronate. It’s part of the Natural Moisturizing Factor (NMF) that is responsible for keeping the outer layer of the skin hydrated. If you don’t have enough NMF you can face dryness even if you don’t have other skin problems.
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Allantoin
Roles: Skin conditioning
Moisturizing
Pore Shrinking
Softening
Soothing
Regeneration
Good for dry skin
Good for oily skin
Allantoin usually doesn’t catch too much attention, but it is an essential ingredient for sensitive, dry, and problem skin. It is a good moisturizer that makes skin hydrated. But manufacturers love it because of its strong soothing effect. It also exfoliates dead cells, stimulates recovery of your skin, and helps to protect the skin from the sun, frost, and similar negative impacts.
The component is researched very well and its soothing activity is confirmed by scientists. Used in concentration between 0.5-2%.
Butylene Glycol is a very popular synthetic alcohol. It helps the product to absorb deeper and faster. It is also a solvent for other ingredients. As for the skin benefits, it helps to attract water and helps to make the skin softer.
Caprylyl Glycol is a vey popular skincare ingredient. It makes the product spread better and feel better on your skin. It’s a preservative and it improves the effect of other preservatives. It’s also a humectant which helps to retain water. It’s good for keeping your skin in good shape. But manufacturers use it as a supporting component rather than the main one.
Hexylene Glycol is mostly used for formulation purposes. It’s a good surfactant, emulsifier, and viscosity-reducing agent. It maintains the density of the formulation of the product preventing it from separating. It also makes the product feel better.
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Bisabolol
Roles: Skin conditioning, Fragrance, Masking
Softening
Soothing
Lightening
Healing
Antiseptic
Protection
Bisabolol is one of the most effective healing ingredients in cosmetics. It is a great component for reducing inflammation. It contains a lot of Vitamin B5 known as Panthenol, but it acts much better than Panthenol due to its wider effectiveness. It softens the skin and helps to recover skin cells after dryness. It is also a nice protector – it helps to protect the skin from aggressive chemical and physical impact. Bisabolol, Panthenol, and Allantoin are the true saviors and very often you can find all these 3 components mixed in a product for better efficiency.
Panthenol is a proud member of a league of the best-performing components. It's a stable form of Vitamin B5 and is also known as Pro-Vitamin B5. It’s a very good and effective component for hydration, healing, and soothing irritated skin. It works so soft and gentle that it’s even recommended for people with skin problems like eczema.
In haircare products it’s used for protecting the fiber. It’s researched very well and doesn’t have any negative side effects.
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Polysorbate-20
Roles: Emulsifying, Fragrance, Surfactant
Nutrifying
Malassezia unsafe
Polysorbate 20 doesn’t have any notable skin benefits but is used in cosmetics quite often. Manufacturers use it for formulation purposes. It improves the scent, texture, and feel of the product.
Sodium Chloride is a very famous ingredeint also known as Salt. Yes, it’s the same salt you can find on your table. In cosmetics, it is used as a preservative helping the product to live longer. It is also used as a peeling agent in different scrubs. Human contact with this element since ancient times and that's why it is 100% safe.
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Sodium Citrate
Roles: Buffering, Chelating, Masking
Sodium Citrate is a water-soluble soft organic surfactant with strong stabilizing and conditioning effects. It helps to produce foam and lowers the negative impact of hard water on your skin and hair. It also helps to regulate the pH level of the product. It’s a natural ingredient and it’s safe for most people. It’s used in food (additive number E331).
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Citric AcidAntioxidantAHA
Roles: Buffering, Chelating, Fragrance, Masking
Cleansing
Exfoliating
Soothing
Lightening
Lifting
Hair growth stimulating
Citric Acid is one of the AHAs and it is a super useful component! It’s a great antioxidant. It acts as a soft peeling that removes dead cells and kills bacteria. It becomes even more effective if used with other cosmetic acids. Combined formulations are more active, but can irritate sensitive skin if used too often. The component can also whiten the skin and remove dark areas.
It can be an irritator due to its naturally lower pH level of 2.2. But manufacturers also use it as a pH adjuster so in most cases you will not have any issues.
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Potassium Phosphate
Roles: Buffering
Potassium Phosphate is an inorganic salt commonly used in cosmetics and skincare formulations. While it’s not a “hero ingredient” like niacinamide or ceramides, it plays important supporting roles that help a product stay stable, comfortable on the skin, and effective.
Potassium Phosphate (often listed as Dipotassium Phosphate or Monopotassium Phosphate depending on its form) is a buffering and chelating agent. In skincare chemistry, it helps regulate and maintain a product's pH balance — a crucial factor for both stability and skin compatibility. It helps to achieve PH balance by preventing the formula from becoming too acidic or too alkaline over time.
Main Functions:
pH Buffering Agent - Its primary purpose is to stabilize pH. Many active ingredients — such as niacinamide, ceramides, or hyaluronic acid — perform best within a particular pH range. Potassium Phosphate ensures they stay effective throughout the product’s shelf life.
Stabilizer for Emulsions - In creams and lotions, it helps maintain the stability of emulsions (the blend of water and oils), preventing unwanted separation.
Enhances Product Comfort - A stable pH often means better skin tolerance. By keeping the formula balanced, Potassium Phosphate indirectly helps reduce the risk of stinging, redness, and irritation, especially in sensitive skin.
Supports Ingredient Performance - Some actives can lose potency if the formula drifts out of range. Potassium Phosphate keeps the environment optimal, protecting their performance.
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Phenoxyethanol
Roles: Fragrance, Preservative
Antiseptic
Phenoxyethanol is one of the most popular preservatives. It kills bacteria and makes the product live longer. Manufacturers like this ingredient because it can dissolve in any liquid, even in oils.
Another purpose of this component is the fixation of aromas in perfumery. Phenoxyethanol is also used as a strong antiseptic and a good antibacterial agent. It is widely used in dermatological cosmetics alongside natural antiseptics such as chamomile, sage, and calendula.
