Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Glycerin is one of the most outstanding and helpful skincare components. It's used in many skincare products because it works and provides notable results. It's one of the best moisturizers. Molecules of Glycerin can absorb water and deliver it into deep layers of the skin making it hydrated.
Stearic Acid doesn’t belong to aggressive acids. It’s a fatty acid that can be found in Shea Butter, Cocoa Butter, and many natural butters and oils. The component is mostly used for formulation purposes. It makes the product spread and feel better. It’s one of the most important fatty acids in our skin cells.
Dipropylene Glycol is a solvent, emulsifier, viscosity decreasing, and masking agent. It helps to extract useful chemicals from plants and leaves, making natural components in a product more effective. It also helps to hydrate the skin. Considered safe for health and doesn't irritate the skin in common concentration.
Cetyl Alcohol is a fatty alcohol. It’s responsible for making your skin soft and improving product thickness. It makes the product easier to apply and feel richer. Though it contains the word “Alcohol” in its title, the component doesn’t belong to harmful alcohols. That’s why a product with this component can still be marked as Alcohol-free. Usually, manufacturers receive this component from coconut or palm oil.
Panthenol is a proud member of a league of the best-performing components. It's a stable form of Vitamin B5 and is also known as Pro-Vitamin B5. It’s a very good and effective component for hydration, healing, and soothing irritated skin. It works so soft and gentle that it’s even recommended for people with skin problems like eczema.
In haircare products it’s used for protecting the fiber. It’s researched very well and doesn’t have any negative side effects.
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Titanium Dioxide
Roles: Colorant
UV Protection
Titanium Dioxide is a very effective sunscreen. It belongs to physical sunscreens, meaning it reflects the UV rays like a mirror. The component is a mineral with white color. That’s why it’s also used in different powders as a pigment or brightener.
The component can be both safe and unsafe. It’s reported to be possibly carcinogenic to humans when inhaled. That’s why we don’t recommend using products where TiO2 is used in the form of powder and can be inhaled.
Sometimes it can be a nanoparticle. We recommend avoiding this form because it’s not researched well enough. A safer option is to use a non-nano form.
Squalane is a more stable equivalent of Squalene. It is a very important component of our skin. It’s a major part of natural sebum that forms a protection barrier on the skin's surface. If the barrier isn’t strong enough, your skin will become more sensitive. Squalanehelps to keep skin hydrated, protects it from the negative impact of the environment, lowers irritation, stimulates regeneration, and removes dryness. It is accepted by our skin very well and will not cause allergic reactions.
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Sodium Hyaluronate
Roles: Skin conditioning, Humectant
Moisturizing
Softening
Anti-aging
Rejuvenation
Good for dry skin
Sodium Hyaluronate is an amazing component! It plays very important role in skin hydration process. It helps to maintain water balance and lower water loss. Scientists have found a direct dependence between the level of Sodium Hyaluronate in cells and skin aging. That's why this component is so much important. It must be in your routine if you want to have a healthy and fresh looking skin.
Some people think that Sodium Hyaluronate and Hyaluronic acid are different names of the same component, but it is not entirely correct. Hyaluronic acid is a different chemical but with similar effects. Actually, Sodium Hyaluronate is used in cosmetics much more often because it’s more stable and has much better resistance to oxidation.
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Olea Europaea (Olive) OilAntioxidant
Roles: Skin conditioning, Fragrance
Moisturizing
Softening
Hair follicle nutrition
Malassezia unsafe
Comedogenic rating [ 2 ]
Olea Europaea (Olive) Oil is a great natural ingredient rich with Vitamin E and Vitamin A. It’s an antioxidant that helps to slower aging, recover elasticity and slower wrinkle forming. It makes the skin softer, smooth and lowers inflammation. In antient times people used Olive Oil for healing wounds.
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Persea Gratissima (Avocado) OilAntioxidant
Roles: Skin conditioning
Moisturizing
Softening
Soothing
Anti-aging
Nutrifying
Regeneration
Hair follicle nutrition
Comedogenic rating [ 3 ]
Good for dry skin
Bad for oily skin
Avocado oil is a natural ingredient with an excellent rejuvenating and moisturizing effect. It's so effective because it contains a lot of squalene - a very strong chemical that protects the skin and helps to keep it hydrated. It's also a nice antioxidant that helps to slower aging. Avocado oil also contains different vitamins (A, B, E), lecithin, and beta-carotene.
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Vaccinium Macrocarpon (Cranberry) Seed Powder
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MadecassosideAntioxidant
Roles: Skin conditioning
Soothing
Anti-aging
Healing
Elasticity improvement
Rejuvenation
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Magnesium Aluminum Silicate
Roles: Anticaking, Viscosity controlling
Softening
Protection
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Allantoin
Roles: Skin conditioning
Moisturizing
Pore Shrinking
Softening
Soothing
Regeneration
Good for dry skin
Good for oily skin
Allantoin usually doesn’t catch too much attention, but it is an essential ingredient for sensitive, dry, and problem skin. It is a good moisturizer that makes skin hydrated. But manufacturers love it because of its strong soothing effect. It also exfoliates dead cells, stimulates recovery of your skin, and helps to protect the skin from the sun, frost, and similar negative impacts.
The component is researched very well and its soothing activity is confirmed by scientists. Used in concentration between 0.5-2%.
Xanthan Gum is used as a thickener or rheology modifier and emulsion stabilizer. It doesn’t provide any notable skin-related effects and is used mostly for formulation purposes. It makes the product’s texture smooth and even. It’s a naturally-derived thickener. Notable fact: it can also be found in the food you eat every day, so it is 100% safe.
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Polysorbate 80
Roles: Emulsifying, Fragrance, Surfactant
Malassezia unsafe
Polysorbate 80 is a formulation component. It helps the components to mix better and makes the product feel smooth on the skin.
Butylene Glycol is a very popular synthetic alcohol. It helps the product to absorb deeper and faster. It is also a solvent for other ingredients. As for the skin benefits, it helps to attract water and helps to make the skin softer.
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Zanthoxylum Piperitum Fruit Extract
Roles: Skin conditioning
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Pulsatilla Koreana Extract
Roles: Skin conditioning
Cleansing
Pore Shrinking
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Usnea Barbata (Beard Moss)
Roles: Deodorant
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Potassium Hydroxide
Roles: Buffering
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Dimethicone
Roles: Skin conditioning, Antifoaming, Emollient
Silicones
Dimethicone is the most popular silicone. It makes the skin softer and forms a film adding smooth and silky feeling. This film not only improves how the skin feels but also works as a protective barrier. It also improves the visual appearance of your skin by filling small wrinkles. That's why some people think dimethicone removes wrinkles. Actually, it does not. It's just a visual effect.
One of the most important characteristics of this component is that it helps to spread other ingredients evenly on the surface to provide good coverage. It's very important because you want all your skin cells to receive an equal proportion of the components.
Dimethicone is considered as safe, but remember that it is rather difficult to wash off! This may lead to clogged pores and acne if you use it too often and don't wash off quite well.
