
Malibu C Un-do-goo Shampoo is a product with 15 ingredients: Water, Sodium C14-16 Olefin Sulfonate, Cocamide Dipa, Cocamidopropyl Betaine, Butylene Glycol, Polyquaternium-10, Disodium EDTA, PEG-120 Methyl Glucose Dioleate, Benzyl Benzoate, Limonene and 5 more.
Organic score: 20% natural, 73% chemical. Vegan - No; Cruelty free - No; Reef safe - Yes;
Positive effects
Concerns
INCI - Full Breakdown
Water is a great solvent. It’s neutral and doesn’t provide any strong positive or negative effects. It just helps components to mix better and to transport active components.
Cocamidopropyl Betaine is a pH 4.5-5.5 liquid that is used to improve the overall efficiency of the formulation. It’s usually combined with different surfactants and is used because of its cleansing efficiency. It helps to remove sebum and dirt from the skin and hair. It also works as a foaming agent helping to make a pleasant foam.

Butylene Glycol is a very popular synthetic alcohol. It helps the product to absorb deeper and faster. It is also a solvent for other ingredients. As for the skin benefits, it helps to attract water and helps to make the skin softer.
Disodium EDTA is an emulsion stabilizer and chelating agent. It deactivates the metal ions preventing them from reacting with other active ingredients. It improves the stability of a cosmetic formula and keeps the product’s consistency, texture, and pH unchanged. It doesn’t have any skincare effects and is used for formulation purposes only.
Benzyl Benzoate is a potentially harmful fragrance ingredient. It's one of the “EU 26 fragrances” that has to be labeled separately because of allergen potential. It's a good idea to avoid this component if you have sensitive skin.
Limonene provides a nice and fresh citrus scent. It can be found in many plants. It's used in cosmetics because of its low price and pleasant smell.
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