AvedaBotanical Repair ShampooIngredients

Benzyl Alcohol doesn’t belong to harmful alcohols and it will not dry your skin. It’s a stabilizing agent that prevents ingredients oxidization. Having this component in formulation the product will keep efficiency for a longer time. Benzyl Alcohol has a slight almond odor and is used as a fragrance ingredient very often.

Fragrance is a mix of chemical ingredients (usually 20-30 chemicals but up to 200 sometimes) that help the product to smell better. It can hide many bad things. Synthetic fragrances may contain many different chemicals, but manufacturers don’t want to reveal each of them for some reason and hide them behind the word "Fragrance".

Linalool gives the product a nice and fresh lavender scent. It can be found in many essential oils. It oxidizes during air exposure and becomes allergenic. It can lead to irritation causing problems for people with sensitive skin. The threat is even higher if the product was opened several months ago. In such products, more Linalool is oxidized.

Eugenol is a fragrance and one of the ingredients you should use carefully. It is in the list of 26 European Union fragrances that have to be labeled separately because of allergen potential. Laboratory studies show that the component is cytotoxic even at low concentrations. But no studies were performed on humans. In general, it's not the best skincare component.

Geraniol is a fragrance ingredient that gives product a nice rose scent. That’s why it’s used by many manufacturers. In addition to its pleasant scent, it also provides an antifungal effect increasing the shelf life of a product. There are several ways of obtaining this ingredient but all of them are chemical.

Benzyl Salicylate is a fragrance component with a pleasant flower odor. It can be an allergy trigger and should be used carefully. Pay attention to this ingredient in a formulation if you have sensitive skin or if you have an allergy.

Citronellol makes the product smell better. It’s one of the most frequently used fragrance ingredients in the world. It smells like a fresh cut of apple peel mixed with a citrus scent. It’s also used to enhance flower scent. It has slight anti-bacterial activity.

Beware! This component is in the list of potential allergens and can cause allergic contact dermatitis.

Citral is a fragrance component responsible for a fresh citrus scent. It’s used as a masking agent to hide unpleasant aromas. Unfortunately, it’s considered to be an allergen and it is one of the 26 fragrances that have to be labeled separately in the European Union. Pay attention to this component if you have sensitive skin.

Benzyl Benzoate is a potentially harmful fragrance ingredient. It's one of the “EU 26 fragrances” that has to be labeled separately because of allergen potential. It's a good idea to avoid this component if you have sensitive skin.

Limonene provides a nice and fresh citrus scent. It can be found in many plants. It's used in cosmetics because of its low price and pleasant smell.

Sodium Hydroxide is used mostly for formulation purposes. It helps to hold the pH level of a product. It also works as a chemical exfoliator that removes dead cells. Usually concentration of this component is low in skin care products and it’s used mostly for adjusting pH.

Citric Acid is one of the AHAs and it is a super useful component! It’s a great antioxidant. It acts as a soft peeling that removes dead cells and kills bacteria. It becomes even more effective if used with other cosmetic acids. Combined formulations are more active, but can irritate sensitive skin if used too often. The component can also whiten the skin and remove dark areas.

It can be an irritator due to its naturally lower pH level of 2.2. But manufacturers also use it as a pH adjuster so in most cases you will not have any issues.

Sodium Benzoate doesn’t have any great skincare effects and is used for formulation purposes. It’s a corrosion inhibitor, fragrance ingredient, and preservative. It is not a broad-spectrum preservative and it’s used with other preservatives for good efficiency. It’s safe, but people with eczema or a history of skin allergies should use this component with attention.

Potassium Sorbate is a preservative that increases the shelf life of the product. It’s a great alternative to parabens. That's why manufacturers like to use this component. It is safe in concentration of up to 10% but it is used in cosmetics in amounts of 1% or even lower.

Phenoxyethanol is one of the most popular preservatives. It kills bacteria and makes the product live longer. Manufacturers like this ingredient because it can dissolve in any liquid, even in oils.

Another purpose of this component is the fixation of aromas in perfumery. Phenoxyethanol is also used as a strong antiseptic and a good antibacterial agent. It is widely used in dermatological cosmetics alongside natural antiseptics such as chamomile, sage, and calendula.