Annemarie BörlindPurifying Care System CleansingIngredients

Phenoxyethanol is one of the most popular preservatives. It kills bacteria and makes the product live longer. Manufacturers like this ingredient because it can dissolve in any liquid, even in oils.

Another purpose of this component is the fixation of aromas in perfumery. Phenoxyethanol is also used as a strong antiseptic and a good antibacterial agent. It is widely used in dermatological cosmetics alongside natural antiseptics such as chamomile, sage, and calendula.

Palmitic Acid is an emulsion stabilizer. It reduces water evaporation from the surface of your skin. That’s why this component is good if you suffer from dryness. It also increases the efficiency of other surfactants in the formulation. It can be found in many organic oils including Avocado oil, Cocoa oil, Olive oil etc.

Allantoin usually doesn’t catch too much attention, but it is an essential ingredient for sensitive, dry, and problem skin. It is a good moisturizer that makes skin hydrated. But manufacturers love it because of its strong soothing effect. It also exfoliates dead cells, stimulates recovery of your skin, and helps to protect the skin from the sun, frost, and similar negative impacts.

The component is researched very well and its soothing activity is confirmed by scientists. Used in concentration between 0.5-2%.

Xanthan Gum is used as a thickener or rheology modifier and emulsion stabilizer. It doesn’t provide any notable skin-related effects and is used mostly for formulation purposes. It makes the product’s texture smooth and even. It’s a naturally-derived thickener. Notable fact: it can also be found in the food you eat every day, so it is 100% safe.

Bisabolol is one of the most effective healing ingredients in cosmetics. It is a great component for reducing inflammation. It contains a lot of Vitamin B5 known as Panthenol, but it acts much better than Panthenol due to its wider effectiveness. It softens the skin and helps to recover skin cells after dryness. It is also a nice protector – it helps to protect the skin from aggressive chemical and physical impact. Bisabolol, Panthenol, and Allantoin are the true saviors and very often you can find all these 3 components mixed in a product for better efficiency.

Arginine is an essential amino acid. It works as an antioxidant when used in skincare products. It also helps the skin to regenerate and stay hydrated. In hair care, it is used to decrease damage from oxidative coloring or bleaching.

Lactic Acid is the most popular and the least aggressive acid among all the AHAs. Unlike Salicylic and Glycolic acids which can irritate your skin, Lactic Acid will hardly cause any problems. The combination of its soft action and effectiveness makes it a real brilliant. It exfoliates dead cells, makes the skin tone even, clears pores, kills bacteria, moisturizes the skin and helps to keep water, helps the cells to produce Hyaluronic Acid. It also works as a strong antioxidant and anti-aging component.

It's a great acid for getting familiar with the world of AHAs. If you want to start using "fruit acids" but struggling for some reason, try to use Lactic Acid first. If your skin accepts it well, you can try stronger acids.

Zinc Oxide is a great physical sunscreen, meaning it deflects the UV rays. It’s the only natural mineral sun protector recommended by the FDA for babies. It’s good for sensitive skin because it’s less irritating than chemical sunscreens.

It has very nice spectrum protection. It helps to protect from UVA I, UVA II, and UVB and nowadays it’s the broadest range of sunscreen used in cosmetics. In other words, it’s brilliant in its league.

The negative side is that it can feel heavy on the skin. It can leave a slight whitish tint on the surface of the skin and some people may not like this. Keep in mind that it’s relatively easy to wash off, so it’s better to use water-resistant sunscreens if you are swimming.

Benzyl Benzoate is a potentially harmful fragrance ingredient. It's one of the “EU 26 fragrances” that has to be labeled separately because of allergen potential. It's a good idea to avoid this component if you have sensitive skin.

Linalool gives the product a nice and fresh lavender scent. It can be found in many essential oils. It oxidizes during air exposure and becomes allergenic. It can lead to irritation causing problems for people with sensitive skin. The threat is even higher if the product was opened several months ago. In such products, more Linalool is oxidized.

Benzyl Salicylate is a fragrance component with a pleasant flower odor. It can be an allergy trigger and should be used carefully. Pay attention to this ingredient in a formulation if you have sensitive skin or if you have an allergy.

Tocopherol is one of the most popular active ingredients in cosmetics. It’s a brilliant component. It's a form of Vitamin E and it does help the skin and hair a lot. It conditions the skin, strengthens its barrier, protects it against harm, and makes the tone even. It also helps your skin and hair to resist the sun. It’s safe but can irritate sensitive skin sometimes. Pay attention to concentration!

Limonene provides a nice and fresh citrus scent. It can be found in many plants. It's used in cosmetics because of its low price and pleasant smell.

Ascorbyl Palmitate is a derivative of ascorbic and palmitic acids. It's a fat-soluble form of Vitamin C. It penetrates into the skin through cell membranes. Acts as an antioxidant. Due to its antioxidant properties, it is considered a rejuvenating vitamin. Controls the production of collagen in cells. Non-irritant at neutral pH.

Lecithin is a great emulsifier. It also has slight antioxidant activity, but it’s not enough if you are looking for a strong and effective anti-oxidant. Our skin cells contain Lecithin and that’s why this component will hardly cause any problems or negative reactions. It soaks in pretty fast and it’s accepted by skin cells very well.